Governmental Agency: European Commission
Jurisdiction: European Union
Ref no: 2023/0085(COD)
Status: In Review
Join our webinar: Everything you need to know about avoiding greenwashing and communicating honestly about your sustainability efforts as a retailer or brand, including an in-depth look at the ACM's 2023 update to their sustainability claims guideline.
November 3, 2023 | 13:00 CET | Register here
Sustainability keeps becoming more and more significant in the fashion and textile industry. At the same time, as consumers have an increased appetite for sustainable products, false or misleading advertisements about clothing being greener than they actually are have sprung up like mushrooms after rain. Consequently, greenwashing has turned into the hottest issue to tackle as any sustainability statements are now seen as unreliable and half-truths at best.
That’s why The Netherlands Authority for Consumers and Markets (ACM) has drawn up guidelines for reliable sustainability claims targeting fashion brands and retailers.
As a business, it is important to stick to these guidelines as it guarantees that you communicate your sustainability efforts honestly and responsibly, while building trust with customers, reducing the risk of greenwashing claims, avoiding paying fines, safeguarding brand reputation, and complying with greenwashing laws.
Jurisdiction: European Union
Ref no: 2023/0085(COD)
Status: In Review
Join our webinar: Everything you need to know about avoiding greenwashing and communicating honestly about your sustainability efforts as a retailer or brand, including an in-depth look at the ACM's 2023 update to their sustainability claims guideline.
November 3, 2023 | 13:00 CET | Register here
Sustainability keeps becoming more and more significant in the fashion and textile industry. At the same time, as consumers have an increased appetite for sustainable products, false or misleading advertisements about clothing being greener than they actually are have sprung up like mushrooms after rain. Consequently, greenwashing has turned into the hottest issue to tackle as any sustainability statements are now seen as unreliable and half-truths at best.
That’s why The Netherlands Authority for Consumers and Markets (ACM) has drawn up guidelines for reliable sustainability claims targeting fashion brands and retailers.
As a business, it is important to stick to these guidelines as it guarantees that you communicate your sustainability efforts honestly and responsibly, while building trust with customers, reducing the risk of greenwashing claims, avoiding paying fines, safeguarding brand reputation, and complying with greenwashing laws.
In our upcoming webinar on November 3, 2023, Rachel Cannegieter and Chanel Hoogduin guides you through the laws and regulations surrounding ‘greenwashing’ and offers practical insights on ensuring your communication about sustainability as a retailer or brand to remain compliant and impactful.
This webinar is for YOU, if:
Learn more and register here. Early bird discount ends on October 15!
Disclaimer: The legislation hosted on this website is provided for informational purposes only and is not the official version. While we strive to ensure the accuracy of the information presented, we make no guarantees, express or implied, as to the completeness, timeliness, or accuracy of the information provided. Furthermore, please note that this website is not affiliated with any governmental agency, and the legislation presented may not be the most current version available. We strongly recommend that you consult with a licensed attorney or the official source to verify the accuracy and completeness of the legislation before taking any action based on the information presented on this website. By using this website, you acknowledge and agree that we are not liable for any damages or losses that may arise from your reliance on the information presented. You also agree to hold harmless and indemnify the website owner and its affiliates from any claims or liabilities arising from your use of this website.
This webinar is for YOU, if:
- you work at a brand in fashion/lifestyle/retail and take sustainable steps to make an impact.
- your brand finds it challenging to comply with the continuous sea of laws & regulations.
- you want to know how to communicate your sustainability efforts transparently and avoid greenwashing.
- you’re looking for practical advice and tools.
Learn more and register here. Early bird discount ends on October 15!
Disclaimer: The legislation hosted on this website is provided for informational purposes only and is not the official version. While we strive to ensure the accuracy of the information presented, we make no guarantees, express or implied, as to the completeness, timeliness, or accuracy of the information provided. Furthermore, please note that this website is not affiliated with any governmental agency, and the legislation presented may not be the most current version available. We strongly recommend that you consult with a licensed attorney or the official source to verify the accuracy and completeness of the legislation before taking any action based on the information presented on this website. By using this website, you acknowledge and agree that we are not liable for any damages or losses that may arise from your reliance on the information presented. You also agree to hold harmless and indemnify the website owner and its affiliates from any claims or liabilities arising from your use of this website.